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The Hidden Value of Customer Feedback from Social Media

Most companies that are active on social media are aware of the importance of having a social media manager, a specialist who ...

The Differences Between Customer Experience and Customer Engagement

With all the emphasis put on the customer in the global business environment, knowing what your customers want, how they feel about ...

Tech Investments Every Business Should Consider

Marketing Applications and Software With the automated options available for businesses, it is no longer necessary for your online marketing plan to ...

Internet of Things Security is Cause for Concern for Consumers

The Internet of Things (IoT) is the international effort to incorporate unique identifiers to give household and industrial devices the ability to ...

In-Store Wi-Fi Can Enhance Customer Experience and Grow Sales

If you have ever been in a retail store where you are trying to access the Internet (to compare price, for example) ...

Maintaining Productivity While You Travel

In today’s workplace, one thing that is almost a certainly is the need to stay in the productivity loop while you are ...

Mac Users – You’re Not Safe

If you’ve heard it once, you’ve heard it a thousand times. Mac’s are just “safer” than PC’s. They’re less prone to viral ...

The Pros and Cons of a Mobile Workforce

Advances in technology are revising notions of what the typical workplace looks like. Once a central location where management and staff gathered ...

When Employees Take Over The Technology

When people think about extreme reactions to changes in technology within a company, what most often comes to mind is the older ...

How Technology Drives Startups To Success

When we think of technology, there are two main ideas that come to mind. The first is hardware, the tangible products that ...